Wednesday, April 21, 2010

Consumers Want What Apple Got

Once again, Apple had higher revenues than projected thanks to the iPod, iPhone, and laptops. "Most impressive: Apple shipped 8.75 million iPhones last quarter, versus expectations around 7 million. Incredibly, iPhone sales more-than doubled vs. the prior year.
Mac sales were solid: 2.94 million shipped, versus expectations around 2.7 million. And Apple's iPod business is still showing signs of life: 10.89 million units shipped vs. 9 million Street consensus." And since iPad numbers weren't part of the quarter, we can only expect stronger revenue for the next quarter. Consider that the more units sold, the more consumers to access the Apple App Store and thus even more business selling bits and bytes. No manufacturing costs, no added labor costs. The rise of the App Store and applications for sale means more revenue and more profit for Apple.

Even more exciting is what Steve Jobs has up his sleeve for his next product. "Apple CEO Steve Jobs took the opportunity to tease new products in the company's earnings release. 'We've launched our revolutionary new iPad and users are loving it, and we have several more extraordinary products in the pipeline for this year,' Jobs said in a canned quote." I can't wait!

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