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Thursday, January 1, 2009

Time Warner Cable and Viacom reach deal

Despite the New Year's Ball dropping, Time Warner and Viacom were able to negotiate a deal and avoid customer complaints in 2009. Who won will never be completely known, but you can guess that rates were raised and eventually trickle down means that the consumer will pay more. It certainly got nasty as ads showing Dora the Explorer crying were in major newspapers and crawls on the channels in question were nationally broadcast. And in today's paper, an ad still appears telling consumers to go to Direct TV, Dish, or Verizon to get these channels. I guess Viacom was not expecting a quick agreement.