Wednesday, October 9, 2013

See It, Buy It Through Twitter

While Twitter mulls a stock offering, their business strategy continues to progress.  Just announced, a partnership with Comcast to connect Comcast services with Tweets.  "In the first step of the partnership, Comcast engineers created a new feature called “See It” that will give millions of Xfinity TV customers the ability to instantly access TV shows, movies and sports directly from a Tweet."  other opportunities include the ability to one click to services like Fandango to purchase movie tickets.  In addition, "The companies also announced an advertising partnership with NBCUniversal in Twitter’s Amplify program which drives awareness of TV programs by embedding sponsored, real-time video clips in tweets."  Should users embrace these new features, Twitter will indeed have found a whole new set of revenue monetization opportunities to enhance future shareholder appeal.  Get the whole article here

Another Month, Another Apple Event

Wasn't it just a month ago that Apple held an event to announce new models of the iPhone.  Well, its a month later and Apple is expected to announce another "Event" to highlight upgrades to its iPad lineup of products.  "People familiar with Apple’s plans tell AllThingsD that the company will hold its next invitation-only event on Tuesday, October 22. The focal point of the gathering will be the latest updates to the company’s iPad line, but the new Mac Pro and OS X Mavericks will likely get some stage time as well, I’m told."  Will we ever hear news about new product launches, like an iWatch?  Or do we have to wait till next month for that announcement and the month after that for announced upgrades to Apple TV.  Frankly, to many "Events" just come across as too many.