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Tuesday, September 7, 2010

New TV Season

Okay, it's September and time for the TV premieres. I'm sorry, was that the sound of a pin hitting the floor. That now seems to describer the state of broadcast TV these days. Little buzz, little fanfare. While cable revs up in the summer, broadcast snoozes. And rather than push big messages about the coming of new shows, premiere week may simply drift by. Has broadcast given up? Will new shows be seen and quickly yanked because viewership didn't come quickly. Who knew they showed up in the first place. If broadcast ratings drop, they have only themselves to blame.