First, the NBC/Fox partnership, Hulu, announces their plans, then NBC pulls out of its iTunes negotiations, and today Sony announces its plan to compete with iTunes. Plus Amazon is already in the space. Does this spell the end of iTunes dominance? Did Steve Jobs and Apple take for granted their huge market share to control distribution and not see that the barriers of entry are dropping to allow more players to compete. Will the user go to the content or will Apple's distribution force content owners to continue to use them in their mix of distribution platforms.
It is all part of the survey question being asked, which is king, content or distribution.