So original content costs more than syndicated content. And proprietary content is more valuable to a site than open content. And some combination of each makes a successful digital content strategy. Just ask Netflix, Hulu, and Amazon Prime. But Yahoo couldn't make it work with its Yahoo Screen app, another killed idea by a company that is declining quickly in the digital universe. A once promising brand with a easy to remember brand name has lost its cache and its way. What happens next to some of their remaining "stars", like Katie Couric and David Pogue? The hour glass indicates their time at Yahoo may also be nearing an end.
