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Thursday, April 5, 2007

The Masters


I'm excited, the first golf major of the season starts today. The pressure is on both Tiger and Phil. Tiger can take it, not so sure about Phil.

Live sports, the perfect opportunity to utilize all the technology available to us: USA Network/CBS for coverage as they want to describe it to you, broadband, with scoreboard updates and video of certain holes including Amen Corner, mobile to keep us updated while we rush to get home to get more news on our favorite players. There is radio to hear the coverage, interactive features online, and who knows how many blogs and analysis with predictions on who will win.

Perhaps one day, the Masters organization will offer subscription coverage allowing you to watch the golfer you choose or simply stick with one hole and you pick the angle at the moment. Perhaps it will be free because their exclusive sponsors, Cadillac and IBM, allow it as long as their ad sits alongside the action. Soon, the front row seat may truly be at our monitor or TV set.