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Tuesday, October 16, 2012

Pay Wall Working For Gannett

Gannett may just be turning the corner on its business model as it takes more and more revenue from the digital side of their business.  With digital subscription expected to rise 25% this year and digital ad revenue rising, it seems that Gannett is transitioning well from a print to digital business.  "Digital 'now represents more than 25 percent of total revenues,' CEO Gracia Martore said in a statement accompanying the earnings release."  It is likely that as more effort is made to build out the digital model, costs can be reduced in the print model to build out a healthy profit margin.  Exciting times ahead.