Content and Distribution - My 2¢ on the entertainment and media industry
Friday, March 30, 2012
Ironic - Netflix Buys DVD.com
After going to such lengths to try to divorce its streaming business from its DVD business, Netflix has decided that it can't do without the DVD association. So to keep people coming to their Netflix site, they have bought the domain DVD.com. And to add to the irony, here is the quote from Netflix, "Netflix's recent purchase of DVD.com was reported Friday by Domain Name Wire. In a statement, Netflix said, 'Netflix cares about keeping DVD healthy, and this is just one small investment in keeping DVD healthy.'" Funny stuff. Netflix and the DVD, together again.
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment