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Monday, November 8, 2010

Scripps and AT&T Agree

Having lived through the Cablevision and Fox negotiations, it is nice to see another network find quicker resolution. Fox was off the air for weeks; Scripp's channels, HGTV, Food, and others were off the air for three days. "The two sides had just begun gearing up a public relations offensive, launching informational sites like att.com/fighting4you and www.keepmynetworks.com aimed at targeting customer frustration at each other. U-verse's facebook page was flooded with comments from mostly angry fans of Scripps channels threatening to change their service if their programming was not restored." And so another deal is done but not before the customer is both brought into the fight and also inconvenienced. At the end of the day the viewer has lost time with their channels and will ultimately pay more for them. Simply put, the customers keep losing.

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