Tuesday, December 29, 2009

TVs In Cars Forecast To Double By 2015

For us with kids, a TV screen in the car, especially for long trips, has been an easy way to entertain while driving. Thanks to a large selection of DVDs, some of which we never get tired of watching over and over, the TV has great value. But what if there is something live on TV or simply a show that is always enjoyed, even with commercials, how can linear TV be enjoyed in the car? Not Direct TV or Dish, but perhaps cellular phones can help.

"For broadcasters, the major mobile TV play is being led by the Open Mobile Video Coalition (OMVC), which represents more than 800 local TV stations that plan to use the ATSC's mobile digital TV broadcasting standard. The OMVC has lined up device manufacturers that plan to sell products that work with the DTV specification, and the group plans to launch a customer trial in Washington, D.C., in 2010." But how about connecting a FLO TV enabled device to a jack and connect to the TV screen. "FLO TV is currently available through AT&T Wireless and Verizon Wireless and via a Qualcomm-developed handheld device with a lineup of more than a dozen live channels, including CNBC, ABC Mobile, Disney Channel, Fox Mobile, MTV, NBC2go and Nickelodeon." Or even better, why not work with a satellite delivered device that is already in the car.

It is the time for Sirius to enter the video world for mobile entertainment. And to ease that transition, it is time for Direct TV to buy Sirius. The combination of the two entities could be the best synergy to enable mobile TV to work. Sirius will not survive on radio alone and Direct TV needs additional advantages to overtake cable. This could prove a win win to both companies and to the public as well.

No comments:

Post a Comment